Course Overview
This course is designed to help your customers boost their marketing success by using psychology-based strategies to engage audiences and drive conversions. It provides essential tools, exercises, and guides to apply proven psychology principles that enhance customer trust, create urgency, and optimise user experiences for better results.
With this course, your customers will gain everything they need to create effective, psychology-based marketing that builds stronger connections and drives conversions. This all-in-one course provides a comprehensive resource to help businesses succeed with engaging, results-focused marketing strategies.
What's Included
Informational eBook
A complete guide to understanding psychology in marketing, helping customers learn how to leverage emotional triggers, social proof, and more to connect with their audience.
Workbook
Filled with exercises that bring key psychology strategies to life, allowing customers to apply tactics like scarcity and personalisation to their own marketing.
Checklist Document
A practical checklist covering step-by-step actions for implementing psychology-driven marketing tactics across their campaigns.
GuideBook
A roadmap that walks customers through each psychology principle, with actionable steps to improve marketing strategies and drive customer engagement.
Prompt Pack
Ready-made prompts for using AI to develop powerful, psychology-backed marketing messages and strategies tailored to their target audience.
Toolstack
A curated list of tools to build trust, create urgency, and optimise website experiences, making it easy for customers to implement psychology in marketing.